City of Tampa

This is highly responsible technical work involving the operation and maintenance of government digital and social media productions as well as all the digital media department's camera and computer equipment. This person is also responsible for producing, directing, shooting, and educating the public, the news media, and other stakeholders about City activities, initiatives, and priorities as well as editing content across social media networks, the internet, and on the city’s cable television channel. This role will work collaboratively with staff from across all departments to promote their goals and messages while maintaining and aligning with the City‘s message and image.  This person will play a pivotal role in executing and refining the City’s credibility by ensuring consistency in voice and brand.

An employee in this class is responsible for operating, maintaining, designing, and installing digital media needs as well as audio equipment for government streams and productions, and for managing the digital media Facilis Terrablock System. This person is also responsible for producing, directing, shooting, and educating the public, the news media, and other stakeholders about City activities, initiatives, and priorities as well as editing content across social media networks, the internet, and on the city’s cable television channel. The employee has the responsibility for monitoring the technical performance of the digital media systems to ensure that it complies with the city’s standards. This person has the authority to make long-term strategy decisions on the technical aspects of digital media equipment. Work is performed under direction in accordance with policies and procedures established by management. The employee exercises considerable initiative and independent judgment concerning the professional and technical aspects of the digital media equipment and systems. This role will work collaboratively with staff from across all departments to promote their goals and messages while maintaining and aligning with the City‘s message and image. This person will play a pivotal role in executing and refining the City’s credibility by ensuring consistency in voice and brand while staying abreast of the latest industry trends. This employee will help manage press event setups by providing the podium, mult box, and clear audio for local stations. They will also help manage Facebook Live for large-scale press events. The employee is expected to exercise tact and courtesy when providing technical assistance and advice to city personnel and elected officials regarding programming ideas. Work is of considerable difficulty and includes all aspects of video production and operations. Work is reviewed through reports submitted, conferences, and results achieved.

Maintains, repairs, monitors, and coordinates the continuous, efficient, and safe operation of video production systems including the Facilis Terrablock System, the edit stations, and all video and audio production equipment and systems including, cameras, audio mixers, tablets, teleprompters, drones, lights, and gimbal rigs.

Conducts yearly inventory of all video media production equipment with the Media Relations Manager

Manages and coordinates the use of the Facilis Terrablock System for digital media producers. Provide management and technical support to equipment expositions to maintain technical skills.

Writes, Produces, shoots, directs, and edits video productions as well as public service announcements. 

Manages press event setups with the Podium, Mult box, and clear audio for local stations.

Manages Facebook Live for press events.

Use creative thinking and initiative to analyze performance metrics and make recommendations on content, design, or features to improve effectiveness.

Work closely with colleagues across all departments to develop and post content to social networking sites.

Generates, edits, publishes, and shares content (original text, images, video) to all applicable social media outlets.

Works in conjunction with city staff to prepare public information programs. 

Instructs city employees in the use of video production equipment and the production of television programs. 

Maintains video library. 

Performs related work as required.

Designs, procures, installs, and maintains video and audio production systems and post-production systems.

Formulates technical requirements and prepares bid specifications for video and audio systems.

Maintains ongoing monitoring of contracts to ensure compliance with city regulations or requirements.

Reviews technical complaints and performs on-site verification.

Performs related work as required.

Working knowledge of: Production facilities, control rooms, and television studios; operate common video production equipment such as cameras, switchers, audio mixers, and editors; perform troubleshooting; clearly express complex ideas verbally and in written form; edit material; instruct others in the use and care of production equipment.

Ability to: Design, maintain, operate, and install video equipment; install cameras; calibrate cameras, drones, video and audio amplifiers; train and oversee production equipment operators. Plan, coordinate, and direct productions and script writing. Effectively communicate through written and verbal skills; handle the pressure of meeting tight deadlines; learn and adapt quickly to change; demonstrate time management and organizational skills; maintain quality check on all pieces; establish and maintain effective working relationships with other employees, supervisors, departmental representatives, and the general public.

Advanced knowledge of: Effective writing and communication skills; familiarity with all types of media. The programs utilized in graphic design and video production including Adobe Premiere Pro, Photoshop, After Effects, InDesign, Lightroom, and Illustrator.

Intermediate ability to: Utilize written and oral communications in an effective manner; deal with the public in an effective manner.

Mostly sedentary, indoors, requires extended use of computer, typing and viewing a monitor.

Graduation from an accredited college or university with a bachelor’s degree in telecommunications, mass communications or a related field and five (5) year of experience in a variety of television production areas (i.e., audio, automated playback, camera, computerized graphics, directing, editing, engineering/basic technical skills, lighting, producing, script-writing, or technical directing/switching); or an equivalent combination of training and experience and or an equivalent combination of education (not less than possession of a high school diploma/GED), training and experience that would reasonably be expected to provide the job-related competencies noted above

Possession of a valid Florida driver’s license; a valid Florida Commercial driver’s license might be required.

Evaluation of education and experience. Drug testing is included in all pre-employment processing.