To plan, organize, direct and manage the activities, operations, and obligations within an established film promotion budget to include the day-to-day management of a film office within the Office of Economic Development; to coordinate assigned activities with other departments and outside agencies; and to provide highly responsible and complex administrative support to the Director of Economic Development.
The Film Office Program Manager job classification performs work within a broad framework of general policy which requires creativity and resourcefulness to accomplish goals and objectives of the Film Office program area within the Office of Economic Development. This position serves at the pleasure of the appointing authority having no specified term and no property right to continuous employment and can be released without cause.
SUPERVISION RECEIVED AND EXERCISED
Receives general supervision from the Director of Economic Development and/or his/her designee. May exercise direct supervision over technical and clerical staff.
EXAMPLES OF ESSENTIAL DUTIES
Duties may include, but are not limited to:
Plan, organize, direct, and manage the Placer County Film Office including execution of an annual film marketing program and presentation of the plan to the Director of Economic Development.
Prepare marketing materials, including maintenance of social media websites as appropriate for producers, directors and location scouts.
Conduct personal site visits to motion picture studios, production companies and with film executives in coordination with attendance at film industry events and/or trade shows.
Identify and secure film locations in the public and private sector; set up and conduct scouting trips with clients.
Develop and maintain the Placer County Film Location Photo Library, both in the Office of Economic Development and in the California Film Commission's (CFC) Film Library, in a format consistent with the CFC and industry standard.
Draft an annual marketing/activity report to the North Lake Tahoe Resort Association (NLTRA).
Participate in the CFC's programs and events sponsored by the Film Liaisons in California Statewide (FLICS)
Serve on the steering committee of various organizations such as: the Content Creation and Distribution (CCD) Expo, and the FLICS.
Coordinate film permitting within Placer County including the requirement to secure certificates of insurance on behalf of Placer County regarding necessary coverage as it relates to film permits.
Coordinate all film promotion activity on behalf of Placer County, including but not limited to: newly designed promotional collateral such as email and other means highlighting recent and continuing improvements to web site and location photography library; new and updated promotional content; continued maintenance of the location photo library; presence in trade magazines and directories.
Prepare and present required reports to the Economic Development Director.
Coordinate with North Lake Tahoe Resort Association (NLTRA) to help promote and provide leads for filming in North Lake Tahoe.
Identify options and make recommendations to replace and/or acquire critical equipment and technology as required for the Film Office.
Direct, oversee and participate in the development and administration of the film office work plan; assign work activities, projects and programs; monitor work flow; review and evaluate work products, methods and procedures.
Oversee and direct the work of technical and clerical staff.
Supervise and participate in the development and administration of the film office budget; direct the forecast of additional funds needed for staffing, equipment, materials and supplies; monitor and approve expenditures; implement mid-year adjustments.
Build and maintain positive working relationships with co-workers, other County employees and the public using principles of good customer service.
Perform related duties as assigned.
Experience and Training: Any combination of experience and training that would provide the required knowledge and abilities is qualifying. A typical way to obtain the required knowledge and abilities would be:
Experience: Three years of increasingly responsible experience in a film office. Supervisory or lead responsibility is preferred.
Training: Equivalent to a Bachelor's degree from an accredited college or university with major course work in film, TV and/or digital media, business or public administration or economics. Master's degree preferred.
License or Certificate: May need to possess a valid driver's license as required by the position. Proof of adequate vehicle insurance and medical clearance may also be required.
KNOWLEDGE, SKILLS, AND ABILITIES
Principles and practices of the film industry.
Principles and practices of public relations and marketing.
Organizational and management practices as applied to the analysis and evaluation of programs, policies and operational needs.
Principles and practices of budget preparation and administration.
Pertinent local, state, and federal rules, regulations and laws.
Principles and practices of policy development and implementation
Principles and practices of business correspondence and report writing.
Principles and practices of supervision, training, and personnel management.
Principles and practices of project administration and supervision, resources allocation, planning and budget procedures and techniques.
Plan, direct and control the administration and operations of a film office.
Analyze problems, identify alternative solutions, project consequences of proposed actions and implement recommendations in support of goals.
Oversee, direct, and prioritize the work of others.
Communicate effectively and persuasively in both oral and written form.
Foster effective working partnerships among individuals and interests with varying goals.
Gain cooperation through discussion and persuasion.
Establish and maintain effective working relationships with those contacted in course of work, such as professionals in film production and motion pictures, public officials from all levels of government, and the general public.
On a continuous basis, sit at a desk and in meetings for long periods of time. Intermittently twist to reach equipment surrounding desk; perform simple grasping and fine manipulation.