MARKETING AND COMMUNICATIONS COORDINATOR

THIS POSITION IS EXEMPT FROM CIVIL SERVICE

Appointment and continued employment are at the pleasure of the Administration Director.

What Milwaukee can offer YOU…

Located on the western shore of Lake Michigan, Milwaukee is an urban hub bursting with energy. Milwaukee provides a casual sophistication – big city appeal without the big-city hassles. We are accessible and affordable, and our residents are welcoming. Milwaukee has evolved through the years, bringing together its unsurpassed charm with a breathtaking art museum, top-flight cultural attractions, vibrant neighborhoods, lakefront festivals, recreational opportunities and great restaurants.  

The City of Milwaukee is proud to employ a diverse workforce that is committed to providing exemplary service to the City’s residents. If you have a passion for being a part of an inclusive team of public servants, please consider the following opportunity.

The Office of Community Wellness and Safety provides direction and oversight for City efforts to reduce risk of violence through partnerships with governmental, non-profit, neighborhood, and faith organizations.  Further information about the Office of Community Wellness and Safety can be found here: https://city.milwaukee.gov/doa/Services-and-Programs/staysafe.

The Position 

The Marketing and Communications Coordinator creates, executes and monitors the social media and digital marketing strategies of the Office of Community Wellness and Safety.

Marketing and Communication Coordination

• Work directly with the Community Wellness and Safety Director to develop content strategies for Facebook, Twitter, Instagram, Instagram Stories, LinkedIn, TikTok, YouTube and other emerging social media platforms; ensure that content promotes interaction, increases engagement, and encourages audience participation.
• Act as a producer on video shoots for content and provide feedback on all creative assets.
• Craft and pitch positive stories regarding the work of the Office of Community Safety and Wellness to local and national publications.
• Create and execute event promotion strategies; assist in developing an annual communications plan.
• Participate in training and professional development related to public relations, media, marketing, and communications.

Media and Community Relations

• Engage with communities across all social channels in a timely manner.
• Field and respond to media requests.
• Address community inquires and escalate concerns appropriately.
• Represent the Office of Community Wellness and Safety at public forums, media events and within committees and workgroups related to grant activities.

We welcome qualified individuals with disabilities who are interested in employment and will make reasonable accommodations during the hiring process in accordance with the Americans with Disabilities Act (ADA) of 1990, as amended by the Americans with Disabilities Act Amendments Act (ADAAA) of 2008.

• Ability to work variable hours as dictated by departmental needs, including occasional evenings and weekends.        
• Ability to travel to various sites throughout the City of Milwaukee.

1. Bachelor’s degree in communications, marketing, journalism or a related field from an accredited college or university.
2. One year of progressively responsible experience in journalism, marketing, communications, media or public relations, including strategic communications and social media.
3. Valid driver’s license and access to a properly insured vehicle at the time of hire OR the ability to efficiently navigate public transportation to travel to work locations. Mileage reimbursement may be paid pursuant to Section 150-183 of the Milwaukee Code of Ordinances.

Equivalent combinations of education and experience may also be considered.

NOTICE: Please do not attach your academic transcripts to your employment application. The hiring department will verify candidates’ education as part of the background screening process prior to extending any job offers.

• Event promotion experience.

Technical:

• Ability to develop and implement digital media strategies. 
• Superior written and visual communication skills to prepare compelling, audience-appropriate digital content, marketing materials, reports and correspondence. 
• Expert-level skill in proofreading to ensure that documents and digital content are error-free.
• Knowledge of digital marketing across key channels, including digital apps, email, .com, social and paid media.
• Knowledge of graphic arts and design principles.
• Knowledge of marketing and promotion practices.
• Knowledge of graphics for the web, including the use of appropriate file formats.
• Skill in the operation of desktop workstations.
• Knowledge of social media platforms, strategies, and best practices.
• Ability to identify effective design, layout, and format for visual communications.
• Ability to effectively utilize multiple software applications, including Adobe Acrobat, Illustrator, InDesign, Photoshop, and PowerPoint Ability.
• Ability to develop creative, imaginative, and original marking and communications ideas. 
• Skill in the planning, layout, graphic design, creation, and maintenance of web sites using Content Management System (CMS) and HyperText Markup Language (HTML).
• Skill in the creation of electronic presentations using PowerPoint and Flash for educational, public service and outreach purposes.
• Willingness to stay abreast of leading-edge technologies and practices in graphic design.
• Ability to read and interpret job-related materials, including scientific and technical journals.

Interpersonal and Communication:

• Verbal communication skills to communicate effectively with the media, business associations, academia, community groups, other governmental agencies and residents. 
• Presentation skills to confidently represent the office before various audiences, large and small.
• Ability to build relationships with managers, colleagues, staff, elected officials, news reporters, and the public. 
• Ability to prepare written reports, correspondence, and media materials to clearly and concisely communicate information.
• Ability to work cooperatively with people whose backgrounds may differ from one’s own.

Critical Thinking and Professionalism:

• Ability to plan, organize, and accomplish projects, manage multiple assignments simultaneously, meet deadlines, and manage shifting priorities.
• Skill in short- and long-term strategic planning. 
• Ability to approach projects with energy, creativity, and resourcefulness. 
• Skill in analyzing and solving problems.
• Ability to exercise sound judgement. 
• Ability to perform well under pressure. 
• Honesty, integrity, and the ability to maintain confidentiality.
• Attention to detail.
• Ability to represent the organization with professionalism and credibility.

The current annual salary range (2FX) for City of Milwaukee is $51,649-$71,754 and the residency incentive annual salary range for City of Milwaukee residents is $53,198-$73,907.  Appointment above the minimum is possible based upon level of experience and other qualifications and is subject to approval.

BENEFITS

The City of Milwaukee provides a comprehensive benefit program that includes the following:

• Defined Benefit Pension Plan       
• 457 Deferred Compensation Plan     
• Health and Dental Insurance  
• Paid Parental Leave     
• Comprehensive Wellness Program        
• Onsite Clinic Services       
• Onsite Employee Assistance Program       
• Alternative Work Schedules        
• Long Term Disability Insurance     
• Group Life Insurance     
• Tuition Benefits      
• Paid Vacation        
• 12 Paid Holidays        
• Paid Sick Leave and other paid leaves
• Flexible Spending Arrangement       
• Commuter Value Pass 

For full details of the benefits offered by the City of Milwaukee, please visit http://city.milwaukee.gov/Benefits.

• A cover letter and resume must be sent via email to Karin Tyler at KTYLER@milwaukee.gov
• Please indicate “Marketing and Communications Coordinator” in the subject line of the email.
• Questions relative to the selection process may be directed to KTYLER@milwaukee.gov.
• The City of Milwaukee reserves the right to invite only the most qualified applicants to participate in the selection process. 

INITIAL FILING DATE:

• The selection process will be conducted as soon as practical after the deadline date listed above.
• Receipt of application materials may be discontinued at any time after this date without prior notice. However, recruitment may continue until the needs of the City have been met. The applicant is responsible for attending all phases of the selection process at the time and place designated by the City of Milwaukee.

The City of Milwaukee values and encourages diversity and is an equal opportunity employer.