The fundamental reason this classification
exists is to formulate and direct the public relations efforts of various city
departments. The work responsibilities
of this position are: advises the director on media and citizen interactions;
works with the Communications Department and external stakeholders, networks
with media representatives, community leaders, etc.; develops and maintains all
social media and websites; coordinates and produces programming ideas; supports
the coordination and promotes special events and programs; creates/designs and
maintains documents; and develops and executes short and long-term public
communications/marketing strategies. Work is performed independently, using
considerable judgment and initiative. The Communications Specialist reports to the Director of Communications or a department designee.
Bachelor’s
degree with major course work in journalism, communications, public affairs, or
a related field and three (3) years of experience in the field of public
affairs, public relations, public and internal information, journalism, or
communications.
NOTE:
Qualifying education, training, and experience that provide the
requisite knowledge, skills, and abilities to perform the job will be
considered.