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Recruitment #18-006071-0007


The Maryland Department of Commerce is seeking qualified applicants for the contractual position of Social and Digital Products Coordinator within the Division of Tourism, Film and the Arts.

This recruitment contains a supplemental questionnaire.  It is important to complete the Supplemental Questions as part of the application process.




World Trade Center – 401 E. Pratt Street, Baltimore, Maryland  21202

Main Purpose of Job

The primary function of this position is to influence visits to the state by interacting with and building relationships with potential visitors, fans, followers, bloggers, and influencers online.


The position helps implement and maintain online marketing strategies through popular social networking sites and by using various forms of media, such as blogging, chat rooms, discussion boards, wikis, RSS feeds, and search platforms. This role will work collaboratively with staff from across the Department of Commerce to promote the Department’s goals and messages while assuring uniformity with tourism’s message and image. This position will play a pivotal role in executing and refining Maryland tourism’s credibility and build online communities to create integrated marketing campaigns ensuring consistency in voice and brand. This includes developing the day-to-day editorial content for multiple social media platforms; monitoring, measuring and analyzing the conversations taking place there; ongoing research of new initiatives and implementation of new channels; and coordinating content from other communications team members to be used in strategic messaging and branding.  In addition, the position helps facilitate the Division’s digital products and related enhancements including, but not limited to: internal video content and development.  The position has responsibilities for strategic advice, execution and evaluation for these initiatives; and may be responsible for project and event management; communication (written, verbal and presentations); and design, development and production; all within brief deadlines.  Some Statewide travel is required.  

The selected employee will possess excellent interpersonal, written and oral communication skills; and have the ability to maintain effective working relationships; handle multiple, concurrent, and high priority projects; be well organized; and have proficiency with the Microsoft Office Suite for Windows - Word, Excel, Access, and PowerPoint, Google products and/or other relevant software as listed in the preferred qualifications below. The candidate will also have knowledge of web usability best practices, website navigation design and flow, content classification, and content management and media monitoring methods and systems.


Education: Bachelor’s degree from an accredited college or university


Experience: Three (3) years of professional experience in Social and Digital Marketing, Communications or related field. 

An equivalent combination of education and experience may be accepted. 


Strong preference will be given to applicants that possess the following preferred qualification(s).  Include clear and specific information on your application regarding the qualifications.

A Bachelor’s degree in Communications or Marketing.

A Tourism background.

Experience in the following or equivalent: HTML, Adobe Creative Suite; Facebook Insights, YouTube Insights, Google Analytics, Twitter, Instagram, Hootsuite, Woobox; Dropbox, Google Drive, WEBDAM and UGC platforms; Drupal and Wordpress; Cision


Please read the job announcement in its entirety before applying for this recruitment. Applicants must meet all minimum qualifications to be considered, and to appear on the list of people eligible for hire. 

Please make sure that you provide sufficient information on your application to show that you meet the qualifications for this recruitment.  All information concerning your qualifications must be submitted by the closing date. We will not consider information submitted after this date.


Contractual employees who work for an agency covered under the State Employee and Retiree Health and Welfare Benefits Program (the Program), have a current employment contract and work 30 or more hours a week (or on average 130 hours per month) may be eligible for subsidized health benefits coverage for themselves and their dependents.  As a contractual employee, you will be responsible for paying 25% of the premiums for your medical and prescription coverage, including any eligible dependents you have enrolled. The State of Maryland will subsidize the remaining 75% of the cost for these benefits. You can also elect to enroll in dental coverage, accidental death and dismemberment insurance, and life insurance, but will be responsible to pay the full premium for these benefits.

Leave may be granted to a temporary/contractual employee who has worked 120 days in a 12 month period. This leave accrues at a rate of one hour for every 30 hours worked, not to exceed 40 hours per calendar year. 


It is highly preferred that you apply online. Please attach a resume to your online application.  If you are unable to apply online, please submit your resume and supplemental questionnaire to: 


Maryland Department of Commerce

ATTN: Social and Digital Products Coordinator

World Trade Center, 401 E. Pratt Street, 10th Floor

Baltimore, MD 21202


If you have any questions about this recruitment, please contact the Department of Commerce at 410.767.6300.  You may also visit our website at:  


Please make sure that you provide sufficient information on your application to show that you meet the qualifications for this recruitment.  All information concerning your qualifications must be submitted by the closing date.  We will not consider information submitted after this date. 


As an E-verify and equal opportunity employer, Maryland is committed to recruiting, retaining, and promoting employees who are reflective of the State's diversity.


TTY users: Call via MD Relay - 1-800-925-4434


We thank our Veterans for their service to our Country and encourage them to apply.